Ceramica Made in Umbria: “The Contemporary Banquet” on display




Perugia, Ex Fatebenefratelli

The ceramic of Umbria is renewed in accordance with its centuries-long artistic tradition in the light of an artistic and functional contemporary sensitivity.
This is the key message of the collection of furnitures and objects set up within the project of the Umbria Region “Ceramica Made in Umbria”, whose presentation has been set up at the ex Fatebenefratelli through “The Contemporary Banquet”.
The scope of the “Ceramica Made in Umbria” project is to promote the artistic majolica, through the shared commitment of twenty-one among the best regional artisan enterprises. The initiative aims at giving a new image to the ceramics made in the region, starting from the unique roots of its tradition and its value, to address both strong and emerging markets at an international level. The collection takes inspiration from Medieval and Renaissance decorations through a new contemporary aesthetic sensitivity.

"Art and architecture represent our aesthetic style that blends with the majolica tradition -  says the designer Elisabetta Furin, responsible for the design of all the pieces of the collection- in these products the material becomes three-dimensional and the colour is part of the story hence becoming matter itself. Cashmere interweaves with ceramic. The concept of the collection is defined by the expression “the contemporary banquet”: the symposium is a key element of the classic and Etruscan culture on the regional territory and it was the opportunity to celebrate the human being in the main aspects of his existence. Nowadays we are witnessing a sort of return to a social conviviality with increasing phenomena that can be associated to the Italian concept of “aperitivo”: catering, banqueting and tasting often taking place while standing and both in public and private places. This tendency is reflected in the collection through a return of the majolica to its functional origins. The new proposals involve different commodities sectors, from the most traditional one of the table decoration to the most actual ones of furnishing, gifts, interior and exterior design”